
What is Decision Mapping?
Decision Profile Mapping is a diagnostic tool that reveals how your people actually make decisions—not how they think they do. Using scientifically-backed assessment, we map each person to one of seven decision-making archetypes, then visualize your organization's cognitive landscape.
Want to see how this works in practice? Explore our Decision Profile Mapping walkthrough below
The Hidden Crisis in Your Decision Making
You're Making Decisions Blind
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Every day, your organization makes critical choices—but you have no visibility into the thinking styles that shape those decisions.
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Teams are built on availability, not cognitive fit
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Your best decision-makers might be in the wrong meetings
The Symptoms You're Already Seeing
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These patterns are costing your organization every day:
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Innovation stalls because the same thinking styles dominate every room
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No real process for building decision teams—it's based on politics or availability
The Real Cost
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Research reveals the hidden price of cognitive blindness:
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40% reduction in team performance due to cognitive homogeneity
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High decision error rates from missing critical perspective
The 7 Decision Power Profiles
Decision Profiles uncover how you think, collaborate, and approach decisions—helping you and your team understand strengths, blind spots, and complementary styles.
Analyzer – Data-driven, precise, and focused on accuracy.
Collaborator – Draws on the strengths of others to co-create better outcomes.
Guardian – Risk-aware, ensuring stability and long-term thinking.
Explorer – Open to possibilities, always surfacing new options.
Deliverer – Process-driven, excelling in deep expertise and execution.
Achiever – Goal-focused and prioritizises outcomes.
Visionary – Big-picture thinker, shaping bold, future-focused ideas.

The Solution: Decision Profile Mapping
Get X-ray vision into your organization's thinking patterns and transform how you build teams:
✓ Eliminate Decision Errors - 30% reduction in costly mistakes through cognitive balance
✓ Ignite Innovation - 20% boost in breakthrough ideas from diverse thinking teams
✓ Unearth Hidden Talent - Discover decision-makers your organization never knew it had
✓ End Team Politics - Replace "who you know" with "what you think" for team composition
✓ Accelerate Decisions - Remove friction when everyone understands their role and value

How to Run a Decision Mapping Session

Why Decision Profiles Add a New Layer to Mapping
Research-Backed Impact
Dr. Juliet Bourke's groundbreaking research on cognitive diversity reveals the dramatic impact of balanced decision teams:
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30% reduction in decision errors when teams leverage diverse thinking styles
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20% increase in innovation from cognitively balanced groups
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Significant reduction in team friction when politics is replaced with data-driven team composition
What Organizations Discover
Unearthed Decision-Makers: Your recommendation engine doesn't just suggest - it reveals. Organizations consistently discover that 40-60% of their best decision contributors were never being invited to the right conversations. The platform shows exactly how many hidden talents have been surfaced through intelligent recommendations.
Politics-Free Team Building: "Should we include Sarah or not?" becomes "The data shows we need an Explorer and a Guardian for this decision type." Politics disappears when team composition is driven by cognitive need, not office dynamics.
The Innovation Breakthrough: Teams that seemed "stuck in their ways" suddenly generate breakthrough ideas when the right mix of Visionaries, Explorers, and Analyzers are in the room together.
Ready to See Your Organization's Decision DNA?
Free Assessment: Map your first 5 team members at no cost
Get Demo: See Decision Profile Mapping with sample data
Consultation: Discuss your specific organizational challenges
Recommended Reading
Looking for a deeper dive into the science of smarter decisions?
Dr Juliet Bourke’s Which Two Heads Are Better Than One? is a landmark book showing how cognitive diversity reduces errors by 30% and lifts innovation by 20%.
Once sold by the AICD for $50, it’s now exclusively available through Wizer for just $24.99 + postage.

Decision Profiles Are Just the Beginning
Understanding your Decision Power Profile is the first step—but the real impact comes when you plug into Wizer’s platform. With Wizer, you can move beyond individual insights and see how your team’s decision-making strengths come together.
Our platform helps you:
- Decision Mapping - Map decision Strengths across your team and uncover hidden potential
- Use live recommendations to ensure the right mix of perspectives is in every decision.
- Unearth Talent - Identify missing voices before a decision is made, preventing blind spots.
- Lasting Organisational Intelligence - Strengthen decision-making intelligence over time, creating a smarter, more aligned organization.
This is where the true magic of Wizer happens—by optimizing decisions in real time, ensuring you have the right people, in the right discussions, at the right moments. Ready to take the next step? Explore how Wizer transforms decision-making.
Frequently asked questions

Decision Mapping

Live Recommendations

Unearth Talent
