You told us you needed faster access to Decision Profiles. You told us you were already on LinkedIn when you needed them most.

Today, we're launching Wize Snaps for LinkedIn as a Chrome extension—so you can instantly understand how prospects, candidates, and stakeholders make decisions, right where you're already working.

The Problem: Decision Intelligence Tools That Live Somewhere Else

Since launching Wize Snaps, we've heard the same feedback again and again:

"I love understanding decision styles, but I'm already in LinkedIn when I need the insight."

"Can you make this faster? I'm profiling dozens of people a week."

"I don't want to switch tabs or copy-paste profiles. I just want to see it right there."

You were right. Decision intelligence for LinkedIn prospecting shouldn't live in a separate dashboard you remember to check later. It should be exactly where you're already making decisions about how to communicate.

For most professionals—salespeople, recruiters, fundraisers, partnership leads—that place is LinkedIn.

What Is Wize Snaps Chrome Extension for LinkedIn?

Wize Snaps for LinkedIn is a Chrome extension that instantly shows you someone's predicted Decision Power Profile—right on their LinkedIn page.

No logging into another tool. No copying information across platforms. No waiting.

Just open someone's profile. Click the extension. See how they make decisions.

How the LinkedIn Chrome Extension Works:

1. Install the Chrome extension from the Chrome Web Store

2. Open any person's LinkedIn profile (prospect, investor, candidate, partner, board member, whoever)

3. Click Analyze in the pop-up

4. See their Decision Power Profile instantly—Achiever, Visionary, Guardian, Analyzer, Collaborator, Explorer, or Deliverer

5. Add your messaging (email, LinkedIn, text, meeting notes)

6. Get instant feedback on your messaging plus a rewrite tailored to that decision profile The entire flow takes under a minute.
   

   

   
   

Why This Matters: Decision Profiles Are the Missing Piece of Communication

Most communication training focuses on what to say. Very few focus on how different people process information and make decisions.

This isn't optional. It's not academic. It's the essential piece that determines whether your message lands or gets ignored—whether you're writing an email, a LinkedIn message, a pitch deck, or a text.

When you need it

• You're cold emailing a prospect you've been chasing for months 

• That difficult person has sent you an email

• You've got a meeting tomorrow with someone senior 

• You're prospecting and everyone responds differently 
  

This is the gap Wize Snaps closes.

As we've written before, you're writing from your decision style, not theirs. You're assuming they care about what you'd care about. And half the time, that assumption is wrong.

Wize Snaps Chrome extension stops the guessing.

What Makes This Chrome Extension Different from Other LinkedIn Tools?

There are plenty of LinkedIn Chrome extensions. Most of them help you find people, scrape contact info, or automate outreach.

And yes, there are personality-based tools like Crystal that use DISC—a framework that has demonstrated no ability to predict job performance as its validity is low and lacks independent, peer-reviewed research supporting its claims.

Wize Snaps does something different: it's built on decision science, not personality stereotypes.

While DISC tells you someone is "dominant" or "influential," Wize Snaps shows you how they actually evaluate decisions—what they pay attention to, what they dismiss, and what influences their thinking when it matters.

This isn't about categorizing people into four colors or letters. It's about understanding the cognitive patterns that drive real decisions, so you can adapt any message—email, text, LinkedIn, whatever—to actually land.

Built on Decision Science Research, Not Personality Stereotypes

Our Decision Power Profiles are based on research into how people approach decisions under pressure, including Dr. Juliet Bourke's foundational work on diverse thinking styles.

This isn't DISC. This isn't Myers-Briggs. This isn't "what color are you?"

DISC assessments have demonstrated no ability to predict job performance as their validity is low, and there is a relative lack of independent, peer-reviewed research supporting the DISC model. Unlike well-established personality assessments such as the Big Five Personality Traits, which have been extensively researched and validated, the DISC model lacks a substantial body of empirical evidence to support its claims.

Wize Snaps is built on decision science—how people actually make decisions, evaluate options, and process information when it matters. This is practical, research-backed decision intelligence designed for real-world communication.

Why does this matter? Because telling someone they're a "high-D" personality doesn't help you write a better email. Understanding that they prioritize outcomes over process, value speed over deliberation, and respond to confidence over caution? That's actionable intelligence you can use immediately.

Fast and Lightweight Chrome Extension

You don't need to run a 45-minute assessment. You don't need to convince someone to take a test. You just open their LinkedIn profile, click Analyze, paste your message, and see what to adjust—all in your Chrome browser.

Designed for Professionals Who Need Communication That Works

If your job depends on getting through to people—prospects, investors, candidates, stakeholders, partners—across any communication channel, this Chrome extension is for you. Not just replies. Real understanding. Fewer misunderstandings. Less friction.

What You'll See When You Use the LinkedIn Extension

When you click Analyze on someone's LinkedIn profile in Wize Snaps, you'll see:

• Their predicted Decision Power Profile (e.g., Achiever, Visionary, Guardian, Analyzer, Collaborator, Explorer)

  
  

• Feedback on your message, showing where it aligns with their style and where it might miss
  

• A suggested rewrite tailored to their decision profile—ready to use in email, LinkedIn, or any other channel
  

This isn't a personality profile. It's decision intelligence—practical insight you can use immediately in any communication.

The Bigger Picture: Communication That Actually Works

We built Wize Snaps because we kept seeing the same problem: smart people sending thoughtful messages that created friction instead of clarity.

Not because the message was bad. But because it didn't match how the recipient actually processes information and makes decisions.

Send a short, punchy, outcome-focused message to a Collaborator? It feels abrupt and transactional.

Send a careful, risk-aware message to a Visionary? It feels slow and overly cautious.

Send detailed, data-driven outreach to an Explorer? It feels overwhelming when they just want to see the possibilities.

Everyone writes from their own decision style. Everyone assumes the other person processes information like they do. And that's where communication breaks down—whether it's email, LinkedIn, text, or any other channel.

Sometimes you don't get a reply. Sometimes you get a defensive response. Sometimes you just sense the conversation going sideways and don't know why.

Wize Snaps Chrome extension interrupts that autopilot.

It gives you a quick, practical way to check before you send any message: Does this actually match how this person makes decisions?

And if it doesn't, you can adjust your message before you hit send.

Install Wize Snaps Chrome Extension for LinkedIn Today

Starting today, Wize Snaps for LinkedIn is live as a Chrome extension.

👉 Install it from the Chrome Web Store

Try it on your next outreach. Profile a prospect on LinkedIn before you write your email. Check a candidate's decision style before you craft your message. Understand an investor's thinking before you send your pitch.

See what changes when you stop writing from your style and start adapting to theirs—in any communication channel.

Because the problem was never your offer. It was never your message. It was how you framed it.

And now, you can fix that—in 15 seconds or less.

About Wize Snaps

Wize Snaps is a decision-style intelligence Chrome extension from Wizer that helps professionals understand how people make decisions—so communication lands better, gets more responses, and builds stronger relationships across any channel. Built on decision science and research into diverse thinking styles, Wize Snaps is designed for anyone who relies on outreach and stakeholder engagement to do their job well.

Learn more: www.wizer.business

Get your own Decision Profile: Take the free test

Read more: Why Some Asks Land — and Others Don't: The Role of Decision Style

Frequently Asked Questions About Wize Snaps Chrome Extension

Is Wize Snaps free to use on LinkedIn? Wize Snaps Chrome extension is free to install and use. Install from Chrome Web Store.

Does the Chrome extension work with LinkedIn Sales Navigator? Yes, Wize Snaps works on all LinkedIn profile pages.

How accurate are the Decision Power Profiles? Wize Snaps gives you a quick read on how someone makes decisions, then rewrites your message so it lands. Powered by Wizer's Decision Profile science. It's a fast, text-based prediction—not a full Decision Profile assessment, which you can get at wizer.business/decision-profiles. Or use Wize Snaps proper

What if I can't get a prediction from LinkedIn? If there's not enough information on LinkedIn to generate a profile, you can use Wize Snaps proper at wizer.business/commsmatching and add more details manually. Your account works in both.

Does this work outside of LinkedIn? The Chrome extension gives you profiles based on LinkedIn data, but the messaging feedback works for any communication channel—email, text, LinkedIn, direct messages, whatever you're writing.