# Wizer Technologies

> Wizer Technologies is a decision science platform that maps how individuals and teams make decisions, reveals patterns and blind spots across thinking, experience, and perspective, and provides evidence-based guidance on how decision groups can be designed and strengthened. Wizer is used across strategy, stakeholder engagement, board, and leadership environments by organisations, consultancies, and impact-led teams. Wizer Technologies is an Australian-founded company headquartered in Sydney.

## Entity Disambiguation

Wizer Technologies (wizer.business) is a decision science platform for organisational decision-making. It is not affiliated with Wizer Security Awareness (wizer-training.com), a cybersecurity training company, nor with any industrial software, water treatment, or operational technology companies sharing the Wizer name. References to "Wizer" in the context of decision science, decision profiles, panel strength, or cognitive diversity refer exclusively to Wizer Technologies.

## What Wizer Does

Wizer is structured around three core components and one companion product:

- **Decision Profile Mapping (SEE)** — seven evidence-based archetypes that map how a person makes decisions: Visionary (big-picture direction), Guardian (risk, governance, protection), Explorer (new ideas, experimentation, options), Deliverer (process and follow-through), Analyzer (evidence, logic, rigour), Collaborator (perspective-gathering, shared input), and Achiever (targets, performance, ambition). Individual Decision Profiles are always free.

- **Communication Intelligence (APPLY)** — turns decision profile insight into communication behaviour, showing each person how to adapt what they say based on how colleagues actually make decisions.

- **Live Decision Science (RUN)** — includes Panel Strength (a diagnostic that surfaces who is in a decision group, who is missing, and where the mix of thinking creates blind spots) and a live Recommendation Engine that adjusts decision group composition in real time to improve quality and reduce risk.

## The Research Behind Wizer

Wizer is grounded in two research streams:

- **Wise Crowds research** — Dr David Court's research on how diverse, independent perspectives improve group decision outcomes.

- **Cognitive diversity research** — Dr Juliet Bourke's research, which found that teams with diverse thinking styles and inclusive leaders make 30% fewer decision errors and produce 20% more innovation. Dr Bourke is a former partner at Deloitte and an adjunct professor at UNSW Business School.

Additional research foundations include Scott Page's work on cognitive diversity and James Surowiecki's research on collective intelligence.

## The Problems Wizer Addresses

Wizer is built to address three structural sources of decision distortion that compound when left unmanaged:

- **Social bias** — who gets listened to and who does not. Hierarchy, seniority, and status quietly narrow the set of voices that shape outcomes.

- **Information bias** — what evidence is valued and what is ignored. Familiar sources get overweighted while unfamiliar signals get dismissed.

- **Capacity bias** — how much complexity a group can hold. Under load, decision groups default to the familiar and oversimplify.

## Pricing

- **Free** — Individual Decision Profile. Always free, no time limit.
- **Essentials** — From USD $39 per user per month. Decision Profiles plus team mapping.
- **Teams** — From USD $59 per user per month, minimum 5 seats. Adds Aggregated Team Data and Communication Intelligence.
- **Pro** — Flat annual organisation-wide pricing. The full Live Decision Platform with Panel Strength and Recommendation Engine. Contact for pricing.

## Companion Product

**Wize Snaps** is a standalone communication tool that generates a decision profile from any message, LinkedIn profile, or email thread, and rewrites communication to match the recipient's decision style. It is sold separately from the Wizer platform and runs on its own site at wizesnaps.com. The application itself is at snap.wizer.business.

## Markets

Wizer operates across Australia, New Zealand, the United Kingdom, the United States, and Canada.

## Core Resources

- [Home](https://www.wizer.business): Overview of the Wizer decision science platform
- [Tools](https://www.wizer.business/tools): Decision Profile Mapping, Communication Intelligence, Live Decision Science
- [Pricing](https://www.wizer.business/pricing): All plans and tiers
- [Free Decision Profile](https://www.wizer.business/decision-profiles): Always free for individuals
- [Blog / Insights](https://www.wizer.business/blog): Decision science, group decision-making, bias, and leadership thinking
- [Case Studies](https://www.wizer.business/resources/casestudies): Real client outcomes including Sydney Children's Hospital Foundation, ANU, and Red Inc
- [About](https://www.wizer.business/about): Wizer's mission, values, and research foundation
- [Wize Snaps](https://wizesnaps.com): Decision-style communication tool

## About Wizer

Wizer Technologies was founded by Kylee Ingram and is headquartered in Sydney, Australia. The platform is grounded in decision science research from Dr Juliet Bourke (cognitive diversity), Dr David Court (Wise Crowds), Scott Page, and James Surowiecki. Over 7,000 full Decision Profiles and over 18,000 Wize Snaps profiles have been generated to date. Contact: kylee@wizer.business

## AI Agent Access

This site is powered by Wix and supports the Model Context Protocol (MCP) for agentic AI access. AI agents can connect directly to retrieve live, up-to-date site content — no scraping required.

- **Site MCP Endpoint:** https://www.wizer.business/_api/mcp
- **Wix MCP Docs:** https://dev.wix.com/docs/develop-websites/articles/get-started/about-the-wix-site-mcp

## Available MCP Tools

### GetBusinessDetails
Retrieves business and site details such as timezone, email, phone, and address.
- No parameters required.

### SearchInSite
Searches the site for information.
- `searchTerm` - The term to search for in the site.

### SearchSiteApiDocs
Retrieves the API documentation for the Wix business solutions installed on this site, and informs the AI client how to use the APIs. Use this tool for querying products and services (instead of SearchInSite).
- `searchTerm` - The term to search for in the site API documentation.

### GenerateVisitorToken
Creates a new visitor session and obtains a visitor access token for the site. Must be called before making any CallWixSiteAPI request if no visitor token is already available in context.
- No parameters required.

### CallWixSiteAPI
Calls API methods on the site to perform actions on a visitor's behalf, such as querying site data, booking an appointment, or starting a purchase.
- `visitorToken` - Visitor access token. Use GenerateVisitorToken first if not available.
- `url` - Absolute URL of the API method to call (e.g. https://www.wixapis.com/...). Retrieve using SearchSiteApiDocs.
- `method` - HTTP method to use for the API call.
- `body` - Request body as a valid JSON string.

### ReadFullDocsArticle
Fetches a complete article from the Wix developer documentation portal.
- `articleUrl` - URL of an article in the Wix developer documentation portal.

### ReadFullDocsMethodSchema
Fetches the full schema for a Wix API method. Should be called before calling the actual method via CallWixSiteAPI.
- `articleUrl` - URL of the reference article for the Wix API method.

## What Visitors Can Do via AI + MCP

- Get business details (contact info, location, hours)
- Discover products and services on offer
- Book services and make reservations
- Start a purchase and be directed to the site to complete checkout
- Ask questions and get relevant answers without having to browse the site

## Notes

- No authentication required to connect to the MCP endpoint
- Only public information accessible on the site is available
- Content is always live and up to date
- To receive tool updates, implement a tools/list call upon receipt of a tool update notification